Ash Brown Hair hair help?

ok look i want to die my hair like ahs brown like this

http://www.cosmogirl.com/cm/cosmogirl/im...

well my hair is like wierd my natrual hair color is dark brown but i died it like 4 times and now its like a dark brown redish with some orhish tones i hate it i have like umm olive skin but like in founadtion im like beige....i also have green/grey eyes

umm lets see i really want to die my hair that color should i go to a solon ( Great Clips) or from a box how much do u think it would be for a professional to do it??

Ash Brown Hair hair help?

yes get a professional